Collection: Air Jordan
The Jordan 1 launched in 1985 at the tail end of Jordan’s rookie year, and since it wasn’t going to be ready until November, Jordan played in a different sneaker: Nike’s Air Ship. They chose the Air Ship because it shares a lot of similar design elements to the Jordan 1, and they wanted to fool the world. On the TV screens and film cameras in 1985 it was hard to distinguish an Air Ship from what would become the Air Jordan, and Nike wanted to sell those Jordans, so they let the deception endure. It was that little visual trick that lead to one of the greatest sneaker legends of all time.